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External Relations Strategies that drive strong results

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About Pearl Street

Pearl Street Partners, LLC was established to build external relations strategies and provide operational support on execution. We work with biotech startups, life sciences innovators, healthcare providers and nonprofit organizations to elevate their public profiles in alignment with overall goals.

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We can support your needs across the external affairs spectrum through our partnership-based structure. We’ve got you covered - from corporate positioning and narrative development to brand strategy, including creative design and website builds, public relations, digital marketing, and public affairs. We identify your specific needs and build the right team to bring your vision to reality.

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We pride ourselves on being proactive, comprehensive in our approach, and enthusiastic. We don’t just come to you with ideas. We build strategies and capacity. And then we roll up our sleeves to drive the work forward, together.

Positioning & Brand Development

A strong communications foundation is critical, no matter your goals. We help clients develop positioning and foundational messaging that speaks to target audiences. Through our positioning processes, we align your management team on the key elements of your brand. Once your narrative is in place, our integrated design team can create a logo, website, and other visual elements that help tell your story.

Services

Strategic Communications & Public Relations

We develop comprehensive communications strategies to elevate clients’ voices through the right channels to reach the right audiences. Whether through milestone announcements, thought leadership, or impact stories, we’ll amplify your presence. We evaluate target audiences, identify traditional and new media opportunities, manage relationships, and ensure that you’re prepared to share your story through training and interview prep.  

Public Affairs

Layered strategies enhance government relations efforts. We’ll develop a plan to engage key stakeholders and bolster your advocacy strategy. Whether you’re looking to showcase your ideas and impact to elected leaders or advocate for policy proposals core to your organization’s mission, we’ll tailor your program so that it’s setting you up for success.

Team

Michael Falcone, President & Founder of Pearl Street Partners, LLC, is a strategic communications and public affairs professional with experience that spans private industry, nonprofits, and membership associations. He has built organizational capacity, including conceptualizing and developing new programs and highly effective teams from the ground up. With expertise in healthcare, life sciences, education, and beyond, Michael can strategically elevate your narrative and drive outcomes aligned with your overall goals. 

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Previous to founding Pearl Street, Michael partnered with life sciences companies to develop narratives, shape stories, and amplify voices. He became a trusted advisor to executives around the world on their strategic communications plans, including handling media relations, milestone announcements, and identifying thought leadership opportunities. 

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Michael led efforts to more than double the Planned Parenthood Advocacy Fund’s budget and staff volume. He spearheaded public affairs strategies to secure passage of landmark legislation that would protect no-cost birth control, safeguard patient confidentiality, repeal archaic laws that could have unintended and detrimental impacts, and responded to the United States Supreme Court overturning the state’s buffer zone law with a constitutional statute enabling new security measures within weeks of the decision. As the first Chief of Government Affairs at the Massachusetts Charter Public School Association, Michael successfully repositioned the charter public school community and secured proactive wins for the first time in decades.

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Michael holds a Bachelor of Science in Communications from Boston University.

Testimonials
Pearl Street Partners - The Best In The Business
“Michael’s attention to the little details makes a big difference. Whether developing organizational strategy, building teams, or steering external affairs programs, his candid leadership has proven consistently effective.”

Jennie Williamson

Executive Director, The Education Trust Massachusetts

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